Monday, April 30, 2012

Key SEO Factors


SEO Factors


To be ranked in search engines there are key SEO factors that a webmaster should understand and it starts with how to do on page SEO and the on page SEO factorswhen both creating a new website or when adding new content and pages to an existing website.
On page SEO predominantly pertains to tweaking your site’s code, choosing the right keywords, and optimizing your content overall to make it more attractive and identifiable to Google and other search engines’ web crawling bots so that they will in turn rank your site higher in the SERPs.
Here I’ve expanded on the major techniques which you should implement on your site if you want to rank and rank well at that.
Keep in mind that the weight which search engines place on these techniques is subjective as no one knows for sure the algorithms behind Google’s and other engine’s ranking practices. No one factor is ever been unanimously considered to be more paramount than all others, so don’t overlook any of these techniques. Most of them are quick and simple to implement, so there’s really no reason not to, either.

Keyword On Page SEO Factors
I’ve said it before and I’ll say it again: keywords are the gateways to your site and they play a huge role in on page SEO.
Once you know what is a good keyword and how to do keyword research, then you can find the keywords which you should be using for your on page SEO. WordPress combined with a good free SEO plugin like All in One SEO Pack makes implementing most of the following keyword related on page SEO factors simple as can be, but let’s take a look at where we need to make sure to effectively use our keywords.
Keyword(s) In Title Tags - The title tag is the line of clickable text which appears in Google’s SERPs for each ranking page. This is also the text which appears at the top of your browser’s window in naming or identifying the page which you are currently browsing. It’s important to work your best (most relevant, highest searched, lowest competition) keywords into your title tags as Google will consider this over most factors when indexing and ranking your page and in general in determining what it’s about.

Keywords In Heading Tags - Effective use of heading tags helps Google know what is most important on your site, and what text it should pick out over the rest. It’s been estimated that most people when opening a new page will first instinctively read the top left of your page before other elements. Consequently, your most important message using your most important keyword that you want to get across should be here and ideally using the H1 tag.
From here, less important keywords should be put in H2, and even less important but still noteworthy keywords should be in H3, and so on. An effective use of heading tags is a valuable skill to have in on page SEO.
Keywords In the Body – There is no substitute for good content, and

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